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  • 21/01/2026 -
    Jornalismo2

    Ápice achieves 3rd place in international advertising ranking

    apice-achieves-3rd-place-in-international-advertising-ranking

    Ápice Comunicação expands its presence on the international advertising scene by winning third place in the overall ranking of the Lusophone Creativity Awards. The total scores of the agencies participating in the awards, held at the end of 2025, were released this January. The Lusophone Awards bring together agencies from Portuguese-speaking countries and places the Santa Catarina-based agency among the leading ones in the market, competing with structures from major creative centers and different cultural realities.

    The agency's performance in the ranking is the result of a series of awards won on December 11th. “Being among the top three Portuguese-speaking agencies shows that creativity doesn't depend on geography. It's the result of repertoire, strategic vision, and, above all, the courage to create ideas with purpose and relevance. This recognition validates the path we have chosen to follow,” highlighted Ápice's content director, Lucas Borges.

    The recognized works address institutional, social, and health themes, aligned with the current demands of communication. “The Lusophone Awards evaluate much more than aesthetics. They recognize media intelligence, social impact, results, and clarity of positioning. Being in this ranking proves that our campaigns are born from a solid strategy and a team prepared to think big,” stated the planning director, Felipe Borges.

    The result consolidates Ápice Comunicação as a Santa Catarina-based agency that engages on a global level, taking local ideas to an international stage. Recognition at the Lusophone Creativity Awards reinforces not only the agency's technical and creative excellence, but also its ability to generate relevance, impact, and connection through communication.

    Check out the award-winning campaigns at the Lusophone Creativity Awards:

    Criciúma 100 years: facing the future - Criciúma City Hall

    Gold | Media – Best Use of Media on Radio

    Bronze | Public Relations – Government Campaign

    TV Commercial: Campanha Criciúma 100 anos

    Take it easy, life is short - Unimed

    Silver | Social Media – Social Responsibility on Social Networks
    Silver | Health, Wellness and Pharmaceutical Industry – Hospitals, Clinics and Healthcare Providers
    Silver | Health, Wellness and Pharmaceutical Industry – Mental Health
    Bronze | Health, Wellness and Pharmaceutical Industry – Awareness Campaign on Health Issues by a Brand

    VT: VT Calma | Unimed Criciúma

    Vagner Espíndola, homeless mayor

    Silver | Public Relations – Government Campaign
    Silver | Social Media – Viral Campaign on Social Networks
    Bronze | Sustainability and Social Causes – Social Problems

    VT: VIVI UM DIA COMO MORADOR DE RUA EM CRICIÚMA

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